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Ya Luk

Try Ya Luk

JKR Fast Food Competition

Brief

Set by JKR, this brief is about creating a branding and advertising campaign for a fictional take-out restaurant created by us. As this business was solely online it was important to consider how to the target market would understand what the business was about.

Solution

We created Yaluk. Our idea behind this was to introduce a different style of how to order your food from a take-out restaurant. We wanted to add an element of fun and mystery  to the brief. Yaluk rolls the dice on dinner so is not for the faint hearted e.g. fussy eaters.